ICCIA, represented by H.E. Mr. Yousef Hasan Khalawi, Secretary General of ICCIA, signed a partnership agreement with Pakistan Tourism Development Corporation, represented by H.E. Mr. Aftab ur Rehman Rana, Managing Director of PTDC, to organize an international mega forum annually in Pakistan, starting this year.

In line with enhancing sustainable tourism in OIC member states, the forum aims to strengthen the position of Pakistan as a major global hub for Sustainable Tourism, tremendously believing in the importance of promoting intra-OIC tourism and highlighting the abundant investment opportunities in the tourism sector of member states.