In line with ICCIA’s unwavering dedication to foster economic development across its member countries, Mr. Muhammad Idris, Manager, Events Management, ICCIA, paid a fruitful visit to Islamabad, to attend the Launching Ceremony of Pakistan 1st tourism brand “Salam Pakistan”, which was inaugurated by Mian Muhammad Shehbaz Sharif, Honorable Prime Minister of Pakistan. This impactful program was launched by Pakistan Tourism Development Corporation (PTDC), with a view to showcase Pakistan’s abundant cultural and ecological splendor on a global scale, captivating the interest of travellers from every corner of the globe.